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Assassins are those who are the most proficient with assassination; hence the name. An assassination is the targeted killing of a public figure, usually for political purposes though may be prompted by religious, ideological, political, or military reasons. Additionally, assassins may be motivated by financial gain, revenge, or personal public recognition. Assassination may also refer to the government-sanctioned killing of opponents or to targeted attacks on high-profile enemy combatants. In figurative language usage, the word assassination may also be used in colloquial speech as a hyperbole, as in the phrase "character assassination," meaning an attempt to impugn another's character, and thus kill ("assassinate") his reputation and credibility.